As soon as you had understood the importance of email marketing, you will also get to understand why the best autoresponders are important too. With so many companies offering auto responder services, how then would you know which of them is the best? This is where comparing the best autoresponders comes in. By comparing, you will get an idea on what service does the other company offer and who gets to give you more benefit in the long run.
You can compare the best autoresponders providers by the following categories:
-Hosting Type- there are several hosting types you can choose from when it comes to the best autoresponders. It could either be locally hosted, desktop hosted or remotely hosted. Remotely hosted auto responders refers to those that are operated from the website of the service provider. In this case, the provider will make an email address for your use where you can send as well receive email messages. There is usually a monthly subscription fee for remotely hosted type of services. On the other hand, the locally hosted services are hosted on your very own web server. And the desktop-hosted services are those that are being hosted directly from your own computer or workstation. If budget is your concern, starting with a remotely hosted autoresponder is the best option.
-Limit on the Message Length- you may want to go with the company that have an unlimited follow-up messages. Keep in mind that your relationship with your email list or subscriber will be affected if you have a limited number for follow-up messages. This will also affect you from sending out sales letter effectively as well as affect your freedom to send out periodical newsletters.
-Extent of Customization- when you compare the top autoresponders, you should also check on the extent of customization that they offer. You and your customers should be able to select the format of emails. Also, the auto responder should be able to capture the basic information like the surname, first name and the email address of your customers. Lastly, it should also be able to allow you to send email messages with the personalized information that was captured.
-Import and Export Feature- this will be very helpful just in case you have plans of switching to another auto responder provider. The import and export feature of the better autoresonders should allow you to export or import your email list coming from or going into an Excel file or other types of data form.
-Customer Support- some auto responder services does not offer free customer support. It’s always best to go for the autoresponder that offers free customer support so that you don’t have to pay extra when there is a need to contact them. You will never know when you will need their help, and it helps to know that you don’t have to spend a dime to talk to them.
Comparing the best autoresponders providers does take extra time but will be well worth it to make your email marketing and make money online successful.